We created a site for the Lipton Exclusive Collection. The idea was to create a infinitely repeating animation that gave the user a sense of travelling through space. Each of the 6 ‘worlds’ in the site represented one of the tea blends in the product range.
I was lead developer and worked with the creative team closely. The animators did an incredible job bringing the worlds to life and it was my role to make sure that the looping worked correctly and that the mouse wheel interaction was consistent across different hard ware. I also created components for the animators to use to give their movieclips interactive behaviours.
http://www.lipton.com/en_en/exclusivecollection/index.html
The site went on to win an FWA site of the day award.
http://thefwa.com/site/lipton-exclusive-collection/
The amazing animators at B-Reel created a non-interactive version which is quite beautiful!




